![]() For Portal players, the phrase represented a shared experience, and for everyone else, a clever way to flag down false sources of motivation. Once removed from its fictional context, the phrase carries the same pseudo-intellectual weight as any quote from the Matrix.Īnd like "There is no spoon" or the more recent "You know nothing, Jon Snow," early use of "the cake is a lie" indicated a wry state of knowing. 'The cake is a lie' is straightforward enough: all your effort is for nothing. Through the sheer volume of players repeating the message, the underlying idea eventually caught on with people that hadn't played or even heard of Portal before. "Catchphrase memes like these are easily spread across the entire web and have a very low barrier to entry for participating in their proliferation." "It seems once a game reaches a certain level of popularity, the fan base is constantly looking to make jokes out of whatever quirky content they discover in the game." he says. Somewhere smooshed between Tay Zonday and an errant turtle shell sits 'The cake is a lie.' It's a phrase that won't carry much impact to anyone that hasn't played Portal, but according to Don Caldwell, managing editor and meme specialist at, that's all it takes. 2007 gifted us a kid in corpse paint that really likes turtles (opens in new tab), a biting infant (opens in new tab) named Charlie, a prairie dog dramatically turning its head (opens in new tab) towards the camera because that's good fun, the hit single Chocolate Rain (opens in new tab), and the practical joke that never gets old except it did in 2007: Rickrolling.Ĭatchphrase memes like these are easily spread across the entire web and have a very low barrier to entry for participating in their proliferation. The recipe for successĪ deciding factor in Cake Meme's success can be credited to the year it blew up, a year in which some of the most legendary memes gained notoriety and cemented themselves near the head of the wacky, inexplicable semiotics parade. Valve ended up demonstrating that the best way to make a meme was to not make one at all. ![]() Hoopy with googly eyes and a shrill voice would be a grave mistake. A forced effort to 'make a meme' would come off as crass and awkward. Make sure you have that one candle sitting in the middle, and when you light it up remember your favorite companion cube.Įnjoy fooling your friends with this unconventional cake.Between writers, animators, programmers, and everyone else juggling ideas and managing strict development pipelines, it's easy to imagine why they couldn't try for or predict the popularity of "the cake is a lie"-or any meme-able phrase. Put a few dollops of the potatoes on the cake, and then take some more grape tomatoes and put them on top of the potatoes for a frosting and cherry look. With a pair of scissors snip off the corner and you have a make shift piping bag. ![]() Compress them down into a corner and give the top a twist. Once the gravy is on the meatloaf, put the mashed potatoes in a zip top bag. It will adhere fairly well but its not an exact science in my experience. After that pour the gravy on top, and using a rubber spatula to spread it out best you can. Take a knife and go around the edge, trimming them down so they're even. Even with everything centered and made in circular pans they probably don't match up perfectly. Place the other patty on top of the mashed potatoes. Then take a scoop of the mashed potatoes and spread it out on top of the patty, like a layer of frosting in a double decker cake. Take one and place it on the plate or platter you're going to use. When teh patties are done pull them out of the oven, giving them a little time to cool. I have never decorated cakes before, but I am an avid fan of the Food Network. I misjudged my time slightly, and was also at a complete and utter loss of what the heck I was doing. ![]()
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